What is Twitter and How Can You Use It?

Twitter may have been around for years and has millions of users around the world, but many people still don’t really know what the site is and how to use it.

Many businesses have a limited knowledge of Twitter and that means they are missing out on massive opportunities to increase their popularity, market their goods and services, and also create a loyal group of fans.

To improve your business marketing on Twitter there are a few fundamentals you need to get to grips with first: 

What Is Twitter?

Twitter is among the most popular social networking sites on the Internet. Millions of people all over the world use it everyday to send tweets (short posts that are 140 characters long). 

Everyday thousands of people are signing up to the site to write tweets, follow celebrities, catch up with breaking news and to boost their businesses.

How Can You Use It? 

Twitter allows you to follow other people whether that is celebs, experts in your industry or just your friends. It also allows you to get involved in world-wide conversations on subjects that are trending on the Internet.

As a Twitter user you can create an awesome profile for yourself or business and build a community of followers which will allow you to market your products or services and make lots of sales.

You can also link your website or blog to your Twitter account to improve your visibility and website traffic.

What Are Its Benefits?

The power of Twitter is immense as it’s one of the most powerful marketing tools on the Internet.

You can reach and engage with people all over the world- you can get close to celebrities or experts in your industry and learn loads from them. 

It’s also a brilliant tool for helping to build a brand as well as a tribe of loyal followers who will look forward to what you have got to say on a daily basis.

If used properly then Twitter can help you grow and improve your business on a massive scale.

So, if your company doesn't have a very good Twitter account at the moment or it has been lying dormant for a while, then now is the best time to have a look at it and make it start working for your business.

It could be one of the best things you do for your business!

To Your Success!
Lindsey
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