THE DIGITAL DUCHESS
  • HOME
  • ABOUT
  • ONLINE COURSES
  • BLOG
  • CONTACT
  • SOCIAL MEDIA SERVICES
  • DFY Social Media

Time to Get Your Business Brain in Gear!

Successful business marketing isn't easy. Check out my blog where I cover all the essential areas I think you should be looking at in a bid to promote your products and get your company in front of lots more potential customers.
Check Out My Courses

5 Ways to Uplevel Your Credibility

8/16/2016

0 Comments

 
Picture
If you want to earn top dollar for your coaching programs, it’s clear you’ll first have to become the go-to expert in your niche.

READ MORE: Do You Want to Stop Trading Time for Money?

You’re likely already working toward that goal, and probably have been for some time, but if you’re not quite there yet, here’s how to jump-start your career.


Content Creation:

This is by far the most important thing you can do to grow your audience and your credibility. Blog posts, podcasts, eBooks, and self-paced training programs—whether free or paid—are the building blocks of your empire, and if you want to earn top dollar, you first have to put in the work to create a solid foundation.

READ MORE: Do You Want to Stop Trading Time for Money?


Video:
​

This is where a lot of people struggle. Maybe you hate the sound of your voice or you hate how you look on video. You’ll need to get over it. Your potential clients need to get to know you better before they shell out thousands for that group-coaching program you’re putting together, and video is the easiest way for them to do that. So get a makeover, hire a video coach, and start sharing what you know on YouTube and other video channels.

READ MORE: Do You Want to Stop Trading Time for Money?


Write a Book:

The big daddy of content, a real, physical book can skyrocket your credibility and pave the way for the rest of your coaching career. Now, we’re not talking about Kindle books here (although they do have their place in your overall content plans). No, for this, you want to publish a printed book—and if you can attract the attention of a publishing house rather than going the self-publishing route, that lends even more credibility.

READ MORE: Do You Want to Stop Trading Time for Money?


Speaking:

Nothing says “I’m an expert” quite like getting to take to the stage and speak in front of a group. Chances are your expert status has already attracted the attention of event organisers and you’ve been asked to speak.

If you have, and have turned down the opportunity, now is the time to boost up your confidence and make the leap. If you haven’t, then go out and actively seek opportunities that are a good fit.

READ MORE: Do You Want to Stop Trading Time for Money?

Don’t be afraid to start small—at your local Chamber of Commerce or a recurring MeetUp group—but keep an eye on the big stage, too, and be open for the chance to wow a crowd with your expertise.


Host a Live Event:

Want to really blow your audience away with your coaching and business skills? Plan and host a live event.

READ MORE: Do You Want to Stop Trading Time for Money?

It doesn’t have to be huge—in fact a small, intimate venue is often the best choice—but do start making plans. Live event hosts are often viewed as the real movers and shakers in their industries (because they are).


Remember, too, no matter which credibility-boosting method you’re using, it will only work if people know about it. So don’t just start a podcast, market it. Don’t step onto a stage of any size without shouting about it to the rooftops, and never ever write a book without a big launch.

​READ MORE: Do You Want to Stop Trading Time for Money?


Credibility and visibility go hand in hand, so do everything you can to get the word out about your achievements.  

To Your Success!
Lindsey
​www.digital-duchess.com
Picture
0 Comments



Leave a Reply.

    Author

    Lindsey Archibald is a Journalist, Broadcaster, Digital Marketer, Author and Business Coach.

    Archives

    February 2017
    January 2017
    December 2016
    November 2016
    October 2016
    September 2016
    August 2016
    July 2016
    June 2016
    May 2016
    April 2016
    March 2016
    February 2016
    January 2016
    November 2015

    Categories

    All

    RSS Feed

Powered by Create your own unique website with customizable templates.
  • HOME
  • ABOUT
  • ONLINE COURSES
  • BLOG
  • CONTACT
  • SOCIAL MEDIA SERVICES
  • DFY Social Media